Mike Sherman

Marketing in the Phygital Age - Click to view
2022-04-21 09:45 - 16:45 (Asia/Shanghai)
Click here to register for this April 21st event.
Please join me next week when I challenge industry leaders to deliver personalized and relevant marketing and comms (and stop sending out so much spam).

Mike Sherman at 10-10:40am:
“The Good the Bad & the Ugly, Why do Customers Consider most Marketing to be Spam, and what can we do better?”

Quality of Market Research Reports 2021
2021-09-16 10:00 - 11:00 UTC | Webinar
Mike Sherman, Davina Stanley, and NewMR have partnered to investigate issues surrounding the quality of market research reports in 2021.
Click here to sign up!
For example, we are exploring:

Whether people believe the quality has been improving or not?
What are the key determinants of a good report?
Whether the views of the writers of reports differ from those who read them?

Industry Expert Series
2021-03-17 13:00 - 14:00 (America/Halifax) | FOX SCHOOL OF BUSINESS, Fox School of Business at Temple University, Philadelphia, PA, United States
Join the conversation on March 17 with co-authors Alex Sherman and Mike Sherman as they visit Fox School of Business at Temple University #mrx #consumerinsights #dataanalytics #WedsnedayWisdom
Zoom Registration here: https://lnkd.in/dFJAJsT

Asia's First and Largest Chief Product Officer Virtual Conference
2020-10-07 09:00 - 2020-10-08 14:15 UTC | Online
FREE TICKETS / REGISTRATION: https://www.cognitive-links.com/cpo2020
VENUE: ONLINE

https://www.linkedin.com/posts/cognitive-links_cpo2020-chiefproductofficer-cpo-activity-6708919130453626880-82Tb

Chief Product Officer Virtual 2020, #CPO2020 scheduled for 7th – 8th October will be the first International live (online) conference, organized by Cognitive Links which will bring experienced speakers both from regional and international companies to discuss current trends, challenges and how Artificial Intelligence and Machine Learning will transform product management in the future.
Whether you have an existing product team or looking to develop one, #CPO2020 will have presentations for you and the whole team. We will be hosting 15 speakers, 1000 attendees live view, and over 3000 offline views at this event. We are happy to invite you to this exclusive and highly focused online conference. “Stay Home, to Stay Safe”, and yet have a great learning and networking experience.

Getting Real Impact With Big Consumer Data
2020-09-01 12:30 - 14:00 (Asia/Shanghai) | On Zoom, Hong Kong
A FIRESIDE CHAT WITH MR. MIKE SHERMAN, MBA ’86.
Big Data, CRM, Customer Analytics are hot topics with many companies investing substantial time and funds to use customer data to improve their performance, yet most companies report poor returns from these efforts. In this webinar, Mike will leverage his over 35 years of experience using customer analytics to discuss common pitfalls, good practice and other tips to getting the most from your customer data. The fireside chat will be moderated by Harvard Business School AHK Officer, Mr. Eric Poon.

Big Consumer Data Live Breakfast with Mike Sherman
2019-12-16 10:00 - 13:00 UTC | The Centricity (the old Armani Bar), 2nd Floor Chater House 8 Connaught Road Central, Central, Hong Kong
The Good the bad and the Ugly

Face of Internet at 10 Billion People
2019-10-22 18:30 - 20:30 UTC | SAP Leonardo Center, SG, Singapore
Where will you be on 22nd Oct evening? Join me in an exciting discussion about “The face of internet at 10 billion people” and how it affects us as technologists, entrepreneurs and thinkers of fourth industrial revolution. In this panel, I am going to stir the discussion with thought leaders about the unique challenges of connected humans when the world population is at 10 billion people.
RSVP: https://lnkd.in/g4Mx6Mx
Agenda:
1.) 7.00pm : Mike Sherman’s Talk on his new book : 52 Things We Wish Someone Had Told Us About Customer Analytics
2.) 7.40 pm : Panel Discussion: “The face of internet at 10 billion people”

MORES 3rd General Membership Meeting
2019-10-17 14:00 - 17:00 UTC | UNILAB BAYANIHAN CENTER, Philippines
OCT 17 MORES GMM:Mike Sherman shares
“52 Things We Wish Someone Had Told Us About Customer Analytics”
FREE FOR ALL MORES MEMBERS.
Please bring your friends and clients with you!

Big Customer DATA: The Good The Bad & The Ugly
2019-09-17 08:30 - 10:15 UTC | SICC Members’ Room, 6 Raffles Quay #10-01, 048580, Singapore
Join Mr Mike Sherman, Marketing, Customer Insight, and CRM/Big Data Expert as he uses customer analytics to discuss common pitfalls, good practice and other tips to get the most from customer data.
In this talk, Mike will focus on helping end users and providers of analytics to understand each other so that they can effectively interact and deliver valuable output. He would be using real world examples and dwell on creating practical, usable and insightful output to explain the tools.

Event info: http://www.cvent.com/events/big-customer-data-the-good-the-bad-the-ugly/event-summary-17bb3ba9731f4cf9a57f28d8a00a8171.aspx
Event Registration: https://www.cvent.com/events/big-customer-data-the-good-the-bad-the-ugly/registration-17bb3ba9731f4cf9a57f28d8a00a8171.aspx
Fee:
Members: $22
Non Members: $42
*Fees are subject to 7% GST

Customer Analytics The Good The Bad and The Ugly
2019-09-16 08:00 - 17:00 UTC | Goodwood Park Hotel, The Leeds Hampton Room, Singapore
Asia Research, the trade publication for the market research industry in Asia, will hold its 16th Breakfast Seminar

Several papers will be presented on what represents ‘the next generation of market research’, including AI, Analytics, & Activation. These events attract Market Research / Consumer Insight Managers from a range of corporations in Singapore, plus agencies and survey technology companies.

The event will be attended by AIA, BBC, CNBC, Disney, Electronic Arts, Givaudan, HBO, Hilton, IFF, Pan Pacific, Public Media, Singapore Airlines, Singtel, Standard Chartered, Viacom, and Visa, among others.

For full details of the program and for booking, please go to: https://asia-research-event.net/.

Data Summit Vietnam 2019
2019-05-28 09:00 - 2019-05-29 17:00 UTC | Windsor Plaza Hotel, 18 An Dương Vương, 18 An Dương Vương, Hồ Chí Minh 67337, Viet Nam
10 Things I Wish Someone Had Told Me About Data Analysis

Creating Better Research Reports
2019-04-30 17:00 (Asia/Shanghai) | Webinar
Webinar 30 April – 2 Sessions

10am UK time (5pm Hong Kong) – click here to register
5pm New York (2pm Seattle) – click here to register

Mike Sherman, Neil Gains, and NewMR have partnered to investigate issues surrounding the quality of market research reports in 2019. For example, we are exploring:

Whether people believe the quality has been improving or not?
What are the key determinants of a good report?
Whether the views of the writers of reports differ from those who read them?

52 Things We Wish Someone Had Told Us About Customer Analytics
2019-03-06 10:00 - 14:05 UTC | Live broadcast at: 10am Sydney, Australia
Venue: Live broadcast at: 10am Sydney (Midday Auckland, 3pm Seattle the day before)
